Where to Get Web Design Inspiration from the Most Uncommon of Places
Web design can become a cookie-cutter industry at times, as I’m sure most of you have seen the same elements of a website or app in different places. Whether it’s a hamburger menu or a hero image with centered text content, elements like these are ubiquitous and very-much noticeable, especially for someone like me who’s looking at websites all day everyday. With that said, it’s important for a website to stand out in the seemingly vast and endless sea of websites on the internet. So how do you come up with something fresh and unique when your creative juices aren’t flowing?
To my fellow designers, I understand your pain. We’ve all been there. Sitting in your ergonomic desk chair, blank stare on your face, looking up at the ceiling and having a borderline existential crisis as you contemplate on how to design the menu structure for an e-commerce site that sells fedoras in 2018. Yeah, it can be that bad at times. Finding inspiration for new ideas and interactions can be tough, especially when trying to create something from scratch. But inspiration can come from anywhere – just take a look around and you’ll be surprised at what unexpected source can spark your next idea. Whenever I’m in a creative rut, I try to dig my way out of it by taking inspiration from these unlikely mediums and see how I can incorporate them into my next landing page or website design:
Although print and web design are quite different in some respects, there are also some parallels between the two as well. Believe it or not, before computers and technology came into existence, print design was the standard on how to lay out words and images for the consumption of content. The next time you sit in a restaurant, analyze the way their menu has been laid out and organized. While you’re waiting in line at the grocery store and reading the headlines of magazines displayed on the endcaps, observe the colors and fonts used on the cover. Walk down an aisle at your favorite book store (if you can find one nowadays) and figure out what book covers caught your attention and why. Some of the traditional design principles for things like typography or grid systems apply to both print and web design. So the next time you find yourself reading a magazine or book, think about how elements on each page have been laid out and whether or not it can be incorporated into your next site design.